Welcome Back: Puget Systems

There are moments in your career that are truly gratifying. And today is one of those days. Because an old client - we had worked together around 10 years ago - called and asked if I’d be interested in working together again. I’ve always said that one of the best parts of running a consultancy …

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PR: You May Be Doing it Wrong

Public relations is one of the most misunderstood - and mystifying - disciplines out there. When done correctly, PR is highly valuable, effectively shaping your brand, sharing your story and driving your business forward. But since it is so misunderstood, and nearly impossible to measure, many are trying and failing. So what’s the problem? “Is …