Combining Passions with #TheDailyRiff

At the end of 2017, I announced a new business initiative for BourkePR - my expansion into the #MusicTech market. It was an exciting announcement for me, because it was also a personal one. It was a decision rooted in personal passion and combined with what I do for a living. I also started a …

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A New Direction: Music Tech

I'm excited about today... Usually, in these pages, I talk about companies, products, trends and generally, everything happening around me in our industry. But today is a little different. Today's news is about my company. I'm very excited to announce that I'm expanding my PR and communications consultancy to the Music Tech space. I've been …

What is HEVC and What Does it Mean for 4K Streaming?

This post originally appeared on the BoxCast Blog here. It wasn’t long ago that the discussion of 4K capture and delivery seemed like an elusive hypothetical. Debates abounded regarding the need for 4K versus its high cost and potentially slow rate of consumer adoption. Five years ago, you’d have to take out a second mortgage …

Review & Approval: When the Status Quo is Your Biggest Competitor

I first wrote about Review and Approval apps back in 2014; here’s an excerpt of some of the things I discussed in my post back then. I share these thoughts again because they still ring true and apply today: Collaborative review and approval apps aren’t necessarily a new concept. In fact, my first experience working …