PR: You May Be Doing it Wrong

Public relations is one of the most misunderstood - and mystifying - disciplines out there. When done correctly, PR is highly valuable, effectively shaping your brand, sharing your story and driving your business forward. But since it is so misunderstood, and nearly impossible to measure, many are trying and failing. So what’s the problem? “Is …

Advertisements

Guest Post: Nick Mattingly, CEO of Switcher

You've heard me talk a lot about Switcher Studio and Switcher Go, here on my blog as well as on social media. Today I wanted to share some thoughts directly from the CEO of Switcher, Nick Mattingly.   INTRODUCING SWITCHER GO Our flagship product, Switcher Studio, allows users to create TV style multi-camera productions using …